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Special Edition Coffee Cup | Packaging design

We captured the spirit of Christmas by creating a vibrant and intricate design that encapsulated the campaign concept of ‘sharing moments together’.

A series of festive scenes were playfully interwoven into the holly ‘windows’ that revealed themselves as you turned the cup, creating a unique festive story in the iconic blue.

The beautiful illustration was then amplified throughout the store and across comms to add a smile to the Nero staff and customers alike, creating standout and a place of calm during a particularly hectic, albeit happy, time of year.

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