Digital | Communications
Serco had redefined their governing principles into four company values in an attempt to make them easier to understand and more engaging to a global workforce.
In helping to bring these values to life, we branded the programme, and introduced the values with engaging multi-language animations.
Serco then aligned their internal awards scheme with the new values and we created comic-book style illustrations to bring the award winners to life across print and digital formats. We also produced environmental graphics for the larger contract offices – turning internal communications into great external marketing for Serco.
![Serco_Values_Mural_01_1280x800px](https://honey.co.uk/wp-content/uploads/2017/07/Serco_Values_Mural_01_1280x800px.jpg)
![Serco_Values_Mural_02_1280x800px](https://honey.co.uk/wp-content/uploads/2017/07/Serco_Values_Mural_02_1280x800px.jpg)
![Serco_Values_Animation_01_640x400px](https://honey.co.uk/wp-content/uploads/2017/07/Serco_Values_Animation_01_640x400px.jpg)
![Serco_Values_Animation_02_640x400px](https://honey.co.uk/wp-content/uploads/2017/07/Serco_Values_Animation_02_640x400px.jpg)
![Serco_Values_320x400px_6](https://honey.co.uk/wp-content/uploads/2017/07/Serco_Values_320x400px_6.jpg)