Serco employee engagement, engaging a global workforce

Valued stories

Serco had redefined their governing principles into four company values in an attempt to make them easier to understand and more engaging to a global workforce.


In helping to bring these values to life, we branded the programme, and introduced the values with engaging multi-language animations.

Serco Values Animation on an iPad
Serco Values Animation on Screen
Serco Values
Serco Values

Serco then aligned their internal awards scheme with the new values and we created comic-book style illustrations to bring the award winners to life across print and digital formats. We also produced environmental graphics for the larger contract offices – turning internal communications into great external marketing for Serco.

Serco Values wall mural
Serco Values Mural